--- title: Rethinking Evangelism | Christopher Dellen description: "

President | Rethinking Evangelism

An intrapreneurial pioneer, Chris Dellen is driven by an unquenching desire to challenge the status quo. By combining a unique understanding of revenue generation, business process, technology, and finance, he has the ability to help organizations think differently about how they go-to-market. He has used this expertise to innovate in a highly competitive technology market and to build multiple business units from the ground up. Outside the office, he enjoys occasionally teaching MBA courses on Business Strategy and other topics. In addition, he is an accomplished musician with a degree in piano performance and is preparing to release his third solo album.

" image: https://blog.rethinkingevangelism.co/hubfs/Rethinking%20Evangelism/Website%20URL%20Featured%20Images/Rethinking-Evangelism-Blog-Featured-Image.png --- # Christopher Dellen ** President | Rethinking Evangelism** An intrapreneurial pioneer, Chris Dellen is driven by an unquenching desire to challenge the status quo. By combining a unique understanding of revenue generation, business process, technology, and finance, he has the ability to help organizations think differently about how they go-to-market. He has used this expertise to innovate in a highly competitive technology market and to build multiple business units from the ground up. Outside the office, he enjoys occasionally teaching MBA courses on Business Strategy and other topics. In addition, he is an accomplished musician with a degree in piano performance and is preparing to release his third solo album. [![Image of the letters AI in the center of a digital sphere and various icons surround it with a hand pointing at the AI words from the right side](https://blog.rethinkingevangelism.co/hs-fs/hubfs/Rethinking%20Evangelism/Blog%20-%20Rethinking%20Evangelism/AI%20in%20Church/ai-in-church-feature-image.png?width=670&height=437&name=ai-in-church-feature-image.png) ](https://blog.rethinkingevangelism.co/should-we-be-talking-about-ai-in-church) 4 min read #### [Should We Be Talking About AI in Church? (Spoiler: Yes)](https://blog.rethinkingevangelism.co/should-we-be-talking-about-ai-in-church) ![Picture of Christopher Dellen](https://blog.rethinkingevangelism.co/hs-fs/hubfs/Chris-Dellen-1.jpeg?width=30&name=Chris-Dellen-1.jpeg) [Christopher Dellen: ](https://blog.rethinkingevangelism.co/author/christopher-dellen) September 30, 2025 AI is curating your Netflix queue. Powering self-driving cars. Maybe even helping your kids with homework. AI isn’t sci-fi anymore. It’s everyday life. What role should AI play in church? That question is popping up more and more in conversations. [Communication Strategy](https://blog.rethinkingevangelism.co/tag/communication-strategy) [Success Story](https://blog.rethinkingevangelism.co/tag/success-story) [Read More >](https://blog.rethinkingevangelism.co/should-we-be-talking-about-ai-in-church) [![hands holding a plant seedling](https://blog.rethinkingevangelism.co/hs-fs/hubfs/Rethinking%20Evangelism/Blog%20-%20Rethinking%20Evangelism/Video%2019%20-%20Thrive%20with%20Technology/thrive-with-technology.png?width=670&height=437&name=thrive-with-technology.png) ](https://blog.rethinkingevangelism.co/how-churches-thrive-with-technology) 1 min read #### [Embracing Innovation:  How Churches Thrive with Technology](https://blog.rethinkingevangelism.co/how-churches-thrive-with-technology) ![Picture of Christopher Dellen](https://blog.rethinkingevangelism.co/hs-fs/hubfs/Chris-Dellen-1.jpeg?width=30&name=Chris-Dellen-1.jpeg) [Christopher Dellen](https://blog.rethinkingevangelism.co/author/christopher-dellen): February 18, 2025 In today’s rapidly changing landscape, churches find themselves at a pivotal crossroads. One option is to continue the traditional approach of... [Communication Strategy](https://blog.rethinkingevangelism.co/tag/communication-strategy) [Success Story](https://blog.rethinkingevangelism.co/tag/success-story) [Read More >](https://blog.rethinkingevangelism.co/how-churches-thrive-with-technology) [![](https://blog.rethinkingevangelism.co/hs-fs/hubfs/Rethinking%20Evangelism/Blog%20-%20Rethinking%20Evangelism/Video%2018%20-%20Invite%201k%20with%205%20Dollars/invite-1k-for-5-dollars-featured-image.png?width=670&height=437&name=invite-1k-for-5-dollars-featured-image.png) ](https://blog.rethinkingevangelism.co/invite-1000-with-5-dollars) 1 min read #### [How Can You Invite 1,000 to Church With Just $5?](https://blog.rethinkingevangelism.co/invite-1000-with-5-dollars) ![Picture of Christopher Dellen](https://blog.rethinkingevangelism.co/hs-fs/hubfs/Chris-Dellen-1.jpeg?width=30&name=Chris-Dellen-1.jpeg) [Christopher Dellen](https://blog.rethinkingevangelism.co/author/christopher-dellen): February 4, 2025 Are you familiar with the phrases: “You have to pay to play” or “you get what you pay for”? These common sayings hold true when it comes to church... [Communication Strategy](https://blog.rethinkingevangelism.co/tag/communication-strategy) [Success Story](https://blog.rethinkingevangelism.co/tag/success-story) [Read More >](https://blog.rethinkingevangelism.co/invite-1000-with-5-dollars) [![social media words and thumbs up on a mac laptop screen](https://blog.rethinkingevangelism.co/hs-fs/hubfs/Rethinking%20Evangelism/Blog%20-%20Rethinking%20Evangelism/Video%2017%20-%20Maximize%20Social%20Media/how-to-max-social-media-featured-image.png?width=670&height=437&name=how-to-max-social-media-featured-image.png) ](https://blog.rethinkingevangelism.co/maximize-social-media-and-digitize-evangelism) 1 min read #### [How to Maximize Social Media and Energize Digital Evangelism](https://blog.rethinkingevangelism.co/maximize-social-media-and-digitize-evangelism) ![Picture of Christopher Dellen](https://blog.rethinkingevangelism.co/hs-fs/hubfs/Chris-Dellen-1.jpeg?width=30&name=Chris-Dellen-1.jpeg) [Christopher Dellen](https://blog.rethinkingevangelism.co/author/christopher-dellen): January 14, 2025 ”Two are better than one because they have a good return for their labor.” Ecclesiastes 4:9 affirms that our success is deeply rooted in the... [Communication Strategy](https://blog.rethinkingevangelism.co/tag/communication-strategy) [Success Story](https://blog.rethinkingevangelism.co/tag/success-story) [Read More >](https://blog.rethinkingevangelism.co/maximize-social-media-and-digitize-evangelism) [![hand holding a red target with icons surrounding it](https://blog.rethinkingevangelism.co/hs-fs/hubfs/Rethinking%20Evangelism/Blog%20-%20Rethinking%20Evangelism/Video%2016%20-%20Targeted%20Emails/targeted-emails-feature-image.png?width=670&height=437&name=targeted-emails-feature-image.png) ](https://blog.rethinkingevangelism.co/targeted-emails) 1 min read #### [Looking to Spark Growth? Targeted Emails are a Great Place to Start](https://blog.rethinkingevangelism.co/targeted-emails) ![Picture of Christopher Dellen](https://blog.rethinkingevangelism.co/hs-fs/hubfs/Chris-Dellen-1.jpeg?width=30&name=Chris-Dellen-1.jpeg) [Christopher Dellen](https://blog.rethinkingevangelism.co/author/christopher-dellen): December 31, 2024 Working closely with churches, we often ask what they think is their most effective marketing channel. We frequently hear responses like “YouTube,... [Communication Strategy](https://blog.rethinkingevangelism.co/tag/communication-strategy) [Success Story](https://blog.rethinkingevangelism.co/tag/success-story) [Read More >](https://blog.rethinkingevangelism.co/targeted-emails) [![](https://blog.rethinkingevangelism.co/hs-fs/hubfs/Rethinking%20Evangelism/Blog%20-%20Rethinking%20Evangelism/Video%2015%20-%20Paid%20Vs%20Owned/paid-vs-owned-marketing-channels.png?width=670&height=437&name=paid-vs-owned-marketing-channels.png) ](https://blog.rethinkingevangelism.co/paid-vs-owned-marketing-channels) 1 min read #### [Master Church Marketing: Paid vs. Owned Marketing Channels](https://blog.rethinkingevangelism.co/paid-vs-owned-marketing-channels) ![Picture of Christopher Dellen](https://blog.rethinkingevangelism.co/hs-fs/hubfs/Chris-Dellen-1.jpeg?width=30&name=Chris-Dellen-1.jpeg) [Christopher Dellen](https://blog.rethinkingevangelism.co/author/christopher-dellen): December 18, 2024 Remember when clever signs and vibrant bulletins were all you needed for church outreach? It is truly astonishing how times have changed. With... [Communication Strategy](https://blog.rethinkingevangelism.co/tag/communication-strategy) [Success Story](https://blog.rethinkingevangelism.co/tag/success-story) [Read More >](https://blog.rethinkingevangelism.co/paid-vs-owned-marketing-channels) [![](https://blog.rethinkingevangelism.co/hs-fs/hubfs/Rethinking%20Evangelism/Blog%20-%20Rethinking%20Evangelism/Video%2014%20-%20Efficient%20CRM%20System/efficient-crm-system-feature-image.png?width=670&height=437&name=efficient-crm-system-feature-image.png) ](https://blog.rethinkingevangelism.co/why-you-need-an-efficient-crm-system) #### [Empower Your Ministry: Why You Need an Efficient CRM System](https://blog.rethinkingevangelism.co/why-you-need-an-efficient-crm-system) ![Picture of Christopher Dellen](https://blog.rethinkingevangelism.co/hs-fs/hubfs/Chris-Dellen-1.jpeg?width=30&name=Chris-Dellen-1.jpeg) [Christopher Dellen](https://blog.rethinkingevangelism.co/author/christopher-dellen): December 3, 2024 Looking to develop current interest in your church and maximize outreach spending? Rethinking Evangelism® guides churches towards beneficial... [Communication Strategy](https://blog.rethinkingevangelism.co/tag/communication-strategy) [Success Story](https://blog.rethinkingevangelism.co/tag/success-story) [Read More >](https://blog.rethinkingevangelism.co/why-you-need-an-efficient-crm-system) [![consistent online identity for churches](https://blog.rethinkingevangelism.co/hs-fs/hubfs/Rethinking%20Evangelism/Blog%20-%20Rethinking%20Evangelism/Video%2013%20-%20Consistent%20Online%20Identity/consistent-online-identity-feature-image.png?width=670&height=437&name=consistent-online-identity-feature-image.png) ](https://blog.rethinkingevangelism.co/consistent-online-identity-for-churches) #### [Why is a Consistent Online Identity Crucial for Churches?](https://blog.rethinkingevangelism.co/consistent-online-identity-for-churches) ![Picture of Christopher Dellen](https://blog.rethinkingevangelism.co/hs-fs/hubfs/Chris-Dellen-1.jpeg?width=30&name=Chris-Dellen-1.jpeg) [Christopher Dellen](https://blog.rethinkingevangelism.co/author/christopher-dellen): November 15, 2024 Imagine hiring a new employee who sports a drastically different style daily. On Monday, his shaggy hair is blue, and his clothes are boho chic. On... [Communication Strategy](https://blog.rethinkingevangelism.co/tag/communication-strategy) [Success Story](https://blog.rethinkingevangelism.co/tag/success-story) [Read More >](https://blog.rethinkingevangelism.co/consistent-online-identity-for-churches) [![From invisible to impactful: the power of branding for church outreach](https://blog.rethinkingevangelism.co/hs-fs/hubfs/Rethinking%20Evangelism/Blog%20-%20Rethinking%20Evangelism/Video%2011%20-%20Power%20of%20Branding/power%20of%20branding%20feature%20image.png?width=670&height=437&name=power%20of%20branding%20feature%20image.png) ](https://blog.rethinkingevangelism.co/the-power-of-branding-for-church-outreach) #### [From Invisible to Impactful: The Power of Branding for Church Outreach](https://blog.rethinkingevangelism.co/the-power-of-branding-for-church-outreach) ![Picture of Christopher Dellen](https://blog.rethinkingevangelism.co/hs-fs/hubfs/Chris-Dellen-1.jpeg?width=30&name=Chris-Dellen-1.jpeg) [Christopher Dellen](https://blog.rethinkingevangelism.co/author/christopher-dellen): October 22, 2024 We all know churches are about so much more than branding, but a comprehensive understanding of the concept is highly beneficial for growing your... [Communication Strategy](https://blog.rethinkingevangelism.co/tag/communication-strategy) [Success Story](https://blog.rethinkingevangelism.co/tag/success-story) [Read More >](https://blog.rethinkingevangelism.co/the-power-of-branding-for-church-outreach) [![](https://blog.rethinkingevangelism.co/hs-fs/hubfs/Rethinking%20Evangelism/Blog%20-%20Rethinking%20Evangelism/Video%2010%20-%20Churchs%20AND/churchs-and-feature-image.png?width=670&height=437&name=churchs-and-feature-image.png) ](https://blog.rethinkingevangelism.co/find-your-churchs-and) 1 min read #### [Find Your Church’s AND: Discover the Ingredients for Transformative Outreach](https://blog.rethinkingevangelism.co/find-your-churchs-and) ![Picture of Christopher Dellen](https://blog.rethinkingevangelism.co/hs-fs/hubfs/Chris-Dellen-1.jpeg?width=30&name=Chris-Dellen-1.jpeg) [Christopher Dellen](https://blog.rethinkingevangelism.co/author/christopher-dellen): September 24, 2024 Picture your church twice the size and buzzing with energy. Imagine that growth sparked by a single, innovative idea already within your walls.... [Communication Strategy](https://blog.rethinkingevangelism.co/tag/communication-strategy) [Success Story](https://blog.rethinkingevangelism.co/tag/success-story) [Read More >](https://blog.rethinkingevangelism.co/find-your-churchs-and) [1](https://blog.rethinkingevangelism.co/author/christopher-dellen/page/1) [2](https://blog.rethinkingevangelism.co/author/christopher-dellen/page/2) [3](https://blog.rethinkingevangelism.co/author/christopher-dellen/page/3) [4](https://blog.rethinkingevangelism.co/author/christopher-dellen/page/4) [5](https://blog.rethinkingevangelism.co/author/christopher-dellen/page/5) [ Next ](https://blog.rethinkingevangelism.co/author/christopher-dellen/page/2) [![Definitive Guide to Church Email Outreach CTA](https://no-cache.hubspot.com/cta/default/7063283/interactive-140385587207.png) ](https://blog.rethinkingevangelism.co/hs/cta/wi/redirect?encryptedPayload=AVxigLI%2FuOvHZE%2FtdH8x0%2Bub%2BiPN8P5yUd6qnmkacLGHB8c7Vp8UMZ149Q%2BtHcMWbLdiqg%2FGnUKQOGFSxM5t1udSMwSVvR1Tgubl994xOgxZ9JaoniseUkNr5%2F3ZXWmrU%2FZFkqP34dEk3wKR3Mmu3wev2L2qejO4LXr7%2BZE2g3vSiCqCtZpMmHf87Kw1SKGvsY6i63Sn3tMhoVBtJy3rrRJC94f18cDsHXyybUvcQ%2FvVbMqfMu4YFjoSCvlzu5FhLZs3dlp7Kk%2BgdB4DCGuBRWzUq%2BT%2Fywk4%2B7qMeRoUSYCBcE7F%2B0Jw1GhYa5hZ8opQ6YOwhQcLhsdvhqSqGlii0dw%2Fs8wYS4baAeA3Iy0r%2FQ%3D%3D&webInteractiveContentId=140385587207&portalId=7063283)